independentmatters

I’m not a fashion guy; I’m a tech guy. These days I’m what is politely known as a generalist. I learnt my trade as a digital designer

Independent brands matter - and why

I’m not a fashion guy; I’m a tech guy. These days I’m what is politely known as a generalist. I learnt my trade as a digital designer and developer, agency director and company owner. I got into tech to make a positive difference to our society. I didn’t previously know how, or where. Now I do. I’ll explain. Fashion has always fascinated me. It is at the intersection of creativity, craft and commerce in a uniquely accessible and independent way. Fashion allows us to express...

read entire article

Independent brands matter - and why

I’m not a fashion guy; I’m a tech guy. These days I’m what is politely known as a generalist. I learnt my trade as a digital designer and developer, agency director and company owner. I got into tech to make a positive difference to our society. I didn’t previously know how, or where. Now I do. I’ll explain. Fashion has always fascinated me. It is at the intersection of creativity, craft and commerce in a uniquely accessible and independent way. Fashion allows us to express...

read entire article